media

What Triumphs and What Not in the Advertising & Digital Marketing Landscape.

Success in the dynamic field of digital marketing depends on keeping up with the latest developments. In order to develop successful marketing strategies. As Alpesa Media, pioneers in advertising and digital marketing, we’re thrilled to explore the currents of 2024’s marketing trends. Join us as we unveil what’s sizzling hot and what’s cooling off in […]

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Google’s Latest Update on ‘Top Ads’: Key Points for Advertising & Digital Marketing

Google has recently updated its definition of ‘top ads’, changing the face of Advertising & Digital Marketing. Now it’s possible for Google Ads to appear in between organic search results. Google is updating its help guides to say that advertisement might not always be at the top of search results, and could instead appear below

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