Latest Update

Google has recently updated its definition of ‘top ads’, changing the face of Digital Marketing & Advertising. Now it’s possible for Google Ads to appear in between organic search results. In order to clarify that the advertisements may not always show up at the top, Google is now changing the definition of top ads in its help research to state that they may show up below organic results.

How to Choose the Right Digital Marketing Channels for Your Business?

In today’s busy digital world, choosing the right platforms to promote your business can be tricky. With so many options available, how do you know which ones are best for your brand? At Alpesa Media, we know that every business is different, so your digital marketing strategy should be too. Let’s look at how to […]

How to Choose the Right Digital Marketing Channels for Your Business? Read More »

How Effective Branding Strategies Can Help You Sell More and Grow Faster.

Part-2 Boost Sales with Effective Branding Strategies. In today’s competitive marketplace, businesses must stand out to capture customer attention and loyalty. Effective branding strategies are powerful for achieving this differentiation and can significantly boost sales growth. But how exactly does branding translate into increased sales? Strong branding builds recognition and trust, fostering customer loyalty and

How Effective Branding Strategies Can Help You Sell More and Grow Faster. Read More »

Google’s Latest Update on ‘Top Ads’: Key Points for Advertising & Digital Marketing

Google has recently updated its definition of ‘top ads’, changing the face of Advertising & Digital Marketing. Now it’s possible for Google Ads to appear in between organic search results. Google is updating its help guides to say that advertisement might not always be at the top of search results, and could instead appear below

Google’s Latest Update on ‘Top Ads’: Key Points for Advertising & Digital Marketing Read More »

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